LOST IN SOUND PRODUCTIONS
I had the opportunity to design a logo for a friend who works as a sound technician, specialising in live music and event production. With years of experience in the industry, she offers expertise in mixing, audio setup, and sound design, ensuring seamless audio experiences for artists and audiences alike. She wanted a strong visual identity that would reflect her professionalism while maintaining a creative edge. The logo was designed to be versatile and would appear across various platforms, including merchandise, email signatures, invoices, and even sound gear, reinforcing her brand in the industry.
The design process began with a focus on capturing the essence of sound and movement. The brief specified dark purple and pink tones with an ombré effect, creating a striking yet minimalist aesthetic. To visually represent the flow of sound waves, I used the gradient transition from purple to pink, evoking the dynamic nature of audio. The typography played a key role in the design, with the words “Lost In” naturally aligning with the concept of immersive sound production. A circular element was introduced to provide balance and structure, symbolising continuity and the full spectrum of sound. The result was a clean yet expressive logo that seamlessly blended creativity with professionalism, making it a perfect fit!
